Social Media and Marketing Coordinator - Retail
Up to $85K + Super
Liverpool, NSW
 
About the Role Are you a creative storyteller with a passion for interior design and digital trends? Our client is looking for a Social Media & Marketing Coordinator to join the team.

With several major projects on the horizon, we need a specialist to take ownership of the companies social brand. You will be the voice of the company, bridging the gap between our high-level brand strategy and the local franchisee network.

This role offers significant creative flexibility, if you have a cool idea for a campaign or a new way to engage our audience, we want to hear it.

Key Responsibilities

• Social Media Management: Lead the strategy and daily execution across Facebook, Instagram, YouTube and LinkedIn.
• Content Creation: Capture, edit and post engaging content that showcases the products and inspires customers.
• Franchisee Collaboration: Travel to and work closely with the franchisees to gather local content, share success stories and ensure brand consistency across the network.
• Agency Management: Act as the primary point of contact for the social media agency, ensuring their outputs align with the organic strategy and business goals.
• CRM & Reputation Management: Use Birdeye to manage customer interactions, reviews and community engagement.
• General Marketing Support: Assist the wider marketing team with campaign rollouts, local area marketing (LAM) initiatives and general administrative support.

What You’ll Bring

• The Creative Spark: You have an eye for design and can identify what makes a post scroll-stopping.
• Digital Savvy: Experience managing multiple social platforms and a solid understanding of platform-specific best practices (especially the visual nature of Pinterest and Instagram).
• Communication Skills: You are comfortable walking into a franchise store, building rapport with owners and coaching them on content opportunities.
• Technical Proficiency: Experience with CRM tools (Birdeye experience is a plus) and content creation apps/software (e.g., Canva, Adobe Suite or CapCut).
• Organisation: The ability to manage a busy content calendar while balancing agency deadlines and internal marketing projects.
  
  

Why Join?

• Creative Freedom: We value fresh perspectives and give you the autonomy to bring new ideas to life.
• Project Variety: From high-end product launches to local community stories, no two weeks are the same.
• Growth: Work within an established, iconic Australian brand during an exciting phase of digital expansion.

How to Apply
If this sounds like it could be the right fit for you please apply with your latest resume and we will be in touch.